The Ascension of the Bourgeoisie
Trade and Festivities
“Ascension of the bourgeoisie is seen in the richly decorated palaces which reflect the Imperial style.”
The most desirable style of residence for wealthy merchants and other well off habitants was a palace (basically city chateaux with an integrated shop or workshop). The proportions of many of these city chateaux were determined by the footprint of older buildings dating from the urban structure of medieval times. Construction of the first palaces influenced the overall urban concept of the town’s future development. Use of antique decorative elements was a symbol of the owner’s status and an investment in his overall self-promotion and legitimating. The word “palace” is derived from Roman palatinum, a settlement for wealthy citizens in antique Rome.
Palazzo Barberini (National Museum of Archaeology)

1630­–1660
Palestrina, Rome, Latium, Italy
Initially the Barberini were based in Florence, where they were landowners, before they became successful merchants.